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Xenna Corporation
33 Witherspoon St., Ste. 200
Princeton, New Jersey 08542
Fax: 609 921-2517
Telephone: 609 921-1101
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Carol J. Buck, CEO
(800)-368-6003
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PR Contact:
Dana Lawrence
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FOR IMMEDIATE RELEASE

Swimming Helps Boomers, Seniors to Stay Fit, Youthful and Healthy In Winter

NonyX(PRWEB) October 20, 2006 -- According to a study done by a research team at Indiana University, regular and moderately intensive swimming can substantially delay the decline of such age markers as blood pressure, muscle mass, blood chemistry and pulmonary function. Tests performed on U.S. Masters swimmers found that regular, moderately intense swimming postponed the aging process, not only for years but for decades.

C. J. Buck, M.I.A., CEO of Xenna Corporation, (www.xenna.com) which distributes foot care products, says, "With access to an indoor pool, boomers and seniors can take advantage of the many health benefits of swimming year-round."

Anti-aging benefits of swimming include:
  • · Improved cardiovascular conditioning
  • · Increased muscle strength and endurance
  • · Improved posture and joint flexibility
In addition to being healthier, swimming helps improve physical appearance by toning muscles and helping to control weight and appetite. A number of studies have found that even in middle-aged or elderly individuals, body image is an important factor affecting self-esteem, especially in women. Paradoxically, it's a concern about appearance that often keeps people from taking advantage of the benefits of swimming.

C. J. Buck, M.I.A., CEO of Xenna Corporation, (www.xenna.com) says, "Some individuals avoid any situation, such as public pools, that require them to expose an overweight body, thighs dimpled with cellulite, or unattractive feet. Many people need to realize that, regardless of what shape they're in, they really can dramatically improve both their health and their appearance by making a commitment to eating healthy, getting regular exercise, and attending to proper foot care."

While not a weight-loss expert, Buck is an expert on foot care. Xenna distributes natural foot care products that address the problems of yellow, discolored toenails and dry, cracked heels - problems which are common among middle-aged and elderly individuals.

Callex Buck says, "Many individuals are embarrassed by the way their feet and toenails appear, causing them to avoid any activity that exposes their bare feet, including swimming, water aerobics or even wearing sandals or flip-flops."

Xenna distributes diabetic-friendly NonyX® Nail Gel and CalleX® Ointment, which were developed and patented using formulations that focus on the exfoliation of keratin - the protein contained in dry skin, callus and nails. The result is innovative, natural foot care products that make embarrassing feet and nails attractive again."

NonyX® Nail Gel is a diabetic-friendly, natural ethanoic nail gel that breaks down and removes keratin debris - the discolored, yellow or thick granular buildup under nails that causes nail discoloration. After using NonyX Gel for 3 or 4 weeks, keratin debris is soft enough so that it can begin to be scraped out from under the nail. Overall nail appearance improves over time as keratin debris exfoliates with continued use of this money-back guaranteed gel.

Former All-American swimmer Dr. William Holmes used to be self-conscious about his feet and even stopped swimming at public pools until he used NonyX Nail Gel. Dr. Holmes says, "NonyX Gel is the only product that I tried in twenty years that made an improvement in the appearance of my toenails."

Xenna's patented CalleX® Ointment was developed to provide an acid-free, diabetic-friendly way to have smooth, baby-soft feet. It's also moisturizing and free of parabens and colorants.

CalleX Ointment uses natural enzymes to thin and soften hardened, thickened skin and remove dry, cracked, or scaly buildup anywhere on the foot, including toes and heels. Newly patented, CalleX also moisturizes the foot and has been shown in consumer studies to significantly reduce thickened skin areas within 15 to 30 days.

NonyX Nail Gel can be purchased in the footcare section of Walgreens, Rite Aid, CVS, Wal-Mart, Longs, Eckerd Pharmacy, Brooks Pharmacy, Duane Reade, HEB grocery stores and most Medicine Shoppes. Online, it is also available at www.drugstore.com and www.xenna.com.

CalleX Ointment is sold in the footcare section of Walgreens, Longs and many Medicine Shoppe pharmacies, and online at www.drugstore.com and www.xenna.com.

For photos of toenails and heels before and after using Xenna products, click on www.xenna.com.

Xenna Corporation is a privately-held, woman-owned company based in Princeton, NJ which develops and distributes natural personal care products for skin, hair and nails.


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