More Baby Boomers Participating in Basketball
and Other Court Sports Than Ever Before
Princeton,
NJ -February 21, 2006 -- "Baby boomers" are participating
in contact and team sports in record numbers. We're not talking
about shuffleboard, golf or croquet, but the really rough
stuff - baseball, hockey and basketball.
According to David Janda, author
of "The Awakening of a Surgeon," the process of aging itself
and the "disconnect between the brain and the physical machine"
makes it essential that boomers take a cautious approach
to exercise in order to avoid injury. According to Dr. Nanda,
sports-related injuries in this age group have reached "epidemic
proportions."
While boomers want to deny they're "getting old", winter
court sports such as basketball place great demands on aging
feet because of hard surfaces and fast, lateral movements.
Ankle sprains, stress fractures and plantar fascia or bone
spurs are common. In basketball, injuries also occur when
feet get stepped on in the middle of fast-moving action.
For those who still want to play, the best way to avoid
basketball or other court sports related injuries is to:
Start with a thorough physical exam;
Exercise moderately throughout the week instead of
limiting yourself to rigorous weekend sports;
Always warm up and stretch before getting into vigorous
activity, including doing appropriate stretching for
Achilles tendons and calf muscles;
Invest in the right shoes and be cautious about adding
new exercises and activities.
Podiatrists recommend that the best foot care and foot wear
be incorporated into boomer anti-aging exercise or sports
regimens. According to the American Podiatric Medical Association
(APMA), "Whether due to neglect or abuse, the normal wear
and tear of the years causes changes in feet." These changes
include spreading, loss of the fatty pads that cushion the
bottom of the feet, dry skin and thick, brittle toenails.
C. J. Buck, CEO of Xenna Corporation, says, "In addition
to minor foot ailments like bunions, calluses and thick,
brittle toenails, many boomers discover their feet simply
don't look that great anymore. Yellow, discolored toenails
or cracked, dry heels are unattractive and most boomers
are too embarrassed to expose them in public."
Xenna distributes foot care products which address two problems
that are common both for athletes and anyone over 50. .
NonyX Gel is a topical, easy-to-use gel that breaks down
and removes keratin debris - the discolored, yellow or thick
granular buildup under nails which is the actual source
of nail discoloration. It softens keratin debris using natural
ethanoic acid, permitting it to be scraped out from under
the nail after about four weeks. Once keratin debris is
removed, NonyX Gel keeps nails looking clear and attractive
with regular use.
Ted Arzonico, Head Athletic Trainer, Orlando Magic Basketball
Team, is a NonyX believer. He says "I was skeptical in the
beginning, but I stuck with it, using NonyX Gel twice daily
and sometimes three times after workouts in the pool. I
used it on one toenail that now looks better than ever.
Basketball players are leery of new products, but when they
see my results, it's a very different story. My nail looks
really good."
Podiatrists, spa owners and salons also recommend the natural
enzymes found in Xenna's CalleX® Callus Ointment to exfoliate
calluses or moisturize and smooth dry, cracked heels. Acid-free
and safe for diabetic use, CalleX moisturizes dry, rough
or flaky skin, and exfoliates and thins callused areas,
while leaving normal skin unaffected.
All Xenna products are unconditionally money-back guaranteed.
NonyX Nail Gel can be purchased in the footcare section
of Walgreens, Rite Aid, Longs, Eckerd, Brooks, Duane Reade
and most Medicine Shoppe drugstores. You'll also find it
at HEB and Brookshire grocery stores, through podiatric
physicians, independent pharmacies and online at www.drugstore.com,
www.FootSmart.com
and www.xenna.com.
CalleX Ointment is now available in the footcare section
at Walgreens, Longs and most Medicine Shoppe pharmacies.
CalleX can also be purchased from podiatric physicians and
online at www.drugstore.com
and www.xenna.com.
To view before and after photos, click on www.xenna.com.
Xenna Corporation is a privately-held company which develops
and distributes natural personal care products for skin,
hair and nails.