Valentine's Day Tip: Rough, Ugly
Feet Turn Cupid Off
Princeton,
NJ - January 25, 2005 -- When celebrating Valentine's
Day, flowers, chocolates and candlelight usually come to
mind - not the appearance of your feet. However, it's difficult
for most of us to feel romantic when we see yellow, discolored
toenails or feel the scratch of rough, cracked heels.
According to Dr. Jack Morgan, a leading California podiatrist
and podiatric surgeon, "Whether young or old, my patients
care very much about the appearance of their feet. When
a person's feet are unattractive to the opposite sex, it
can dramatically affect their self-confidence." Psychiatrists
agree that the person who doesn't feel lovable or good enough,
or who is lacking in self-confidence doesn't project sex
appeal.
According to Dr. Morgan, some individuals are so embarrassed
by the appearance of discolored toenails they hide the problem
by always keeping their feet concealed with shoes and socks,
making the problem worse. He adds, "I've had patients who
even slept with their socks on. Sometimes a spouse will
be asked to sleep with socks on, to prevent the scratching
that can come from unattractive, thick toenails."
Carol J. Buck, CEO of Xenna Corporation, is well aware of
the impact unattractive feet can have on a person's self-esteem.
Xenna distributes NonyX® Nail Gel (pronounced "Non-X") for
yellow, discolored nails and CalleX® Ointment for calluses
and rough, cracked heels.
Ms. Buck says the comments she's gotten from users of Xenna
products emphasize how important foot appearance is to many
individuals. Some of the comments have included: "Thank
you so much for giving me back my ability to wear sandals
and to feel good about my appearance." "I love this product
- you have changed my life!" "I've gone all summer with
open-toed sandals after 30 years of never doing that."
NonyX Nail Gel rids nails of their yellow or dark discoloration
by exfoliating the source of the problem - keratin debris
buildup under the nail. Dark, yellow or thick keratin debris
can build up under nails over time, causing them to lose
their clear, healthy-looking appearance. Patented NonyX
Gel softens, breaks down and then clears out this unattractive
keratin debris using natural ethanoic acid.
A recent clinical study confirmed NonyX Nail Gel significantly
improves toenail color and clarity by exfoliating yellowing
keratin debris from under the nail, and is safe for use
by diabetics.
Newly patented CalleX Ointment has been shown in consumer
studies to significantly reduce callus, dry, flaking skin
and cracking on soles and heels within 15 to 30 days, and
is safe for diabetic use. Acid-free CalleX contains natural
plant enzymes that exfoliate callus and rough, flaky skin,
while leaving normal skin completely unaffected.
Both NonyX Nail Gel and CalleX Ointment are recommended
by podiatrists around the country, including Dr. Morgan,
who says, "Among the many products for dry feet, only one
contains natural plant enzymes, which have proven to be
remarkably effective for softening and thinning calluses,
exfoliating dry cracked heels and moisturizing dry, scaling
skin."
According to Ms. Buck, "Valentine's Day is the perfect time
to take stock of how the appearance of our feet may be affecting
our self-confidence, and make a commitment to doing something
about it."
NonyX Nail Gel can be purchased in the footcare section
of Walgreens, Rite Aid, Longs, Drug Emporium and most Medicine
Shoppe drugstores. It is also available from podiatric physicians,
independent pharmacies, www.drugstore.com
and www.xenna.com.
CalleX Ointment is now available in the footcare section
at Longs Drugs, from podiatric physicians and online at
www.drugstore.com
and www.xenna.com.
Xenna Corporation is a privately-held company which develops
and distributes natural personal care products for skin,
hair and nails. Xenna manufactures all natural NonyX®
Nail Gel, a patented ethanoic acid gel for discolored
nails that clears nails by breaking down and exfoliating
keratin debris, the source of nail discoloration, CalleX®
Callus Ointment, a natural plant protease exfoliant
for calluses and dry, cracked heels and skin, Curlaway
Curl Relaxer a low-pH gel for curl relaxation, and 183®
Topical Scalp Solution
.