Princeton, NJ - June 22, 2004 -- The growing popularity of toe-exposing sandals for men goes back to the desire for comfort - but the wide range of styles available reveals that comfort's not enough. From flip-flops to urban slip-ons, men use footwear to convey a certain image. Along the way, they've discovered what women have known for a long time: attractive feet are essential to pulling off the look. In the quest to make their feet look and feel good, men are turning to pedicures and innovative foot care products in ever increasing numbers.

Carol Buck, CEO of Xenna Corporation, has seen the trend take off. "Men have become increasingly concerned about their feet," she says. "Many are so embarrassed by the appearance of their feet that they keep them covered up, passing up trips to the beach or pool."

Xenna's NonyX® Nail Gel is a patented, all natural gel that addresses the problem of discolored or thickened toenails, usually a sign of keratin debris buildup under the nail. NonyX Gel is a unique exfoliant that uses ethanoic acid to remove this keratin debris buildup. With regular use, nails become clear and healthy-looking again.

Statistical comparisons to a placebo gel in a recent study showed NonyX Gel significantly improved the color and clarity of small and large toenails in nine months as keratin debris under the nail was broken down and removed by the gel. "It can take nine months to a year," notes Ms. Buck. "But the results are well worth it. People are thrilled to be able to wear sandals again."

Ted Arzonico, Head Athletic Trainer of the Orlando Magic basketball team, was skeptical in the beginning, but stuck with it, using NonyX Gel twice daily and sometimes three times after workouts in the pool. "Basketball players are leery of new products, but when they see my results, it's a different story," he said. NonyX Nail Gel is sold by podiatrists but can also be purchased at Walgreens, Longs, Rite Aid, Bi-Mart, Drug Emporium and independent pharmacies, spas and salons nationwide. Online retailers include www.drugstore.com and www.xenna.com.

Xenna's CalleX® Callus Ointment solves the problem of unattractive feet due to calluses and dry, cracked skin. Acid-free CalleX Ointment contains natural plant enzymes which safely thin, soften and smooth calluses and dry, cracked feet. With CalleX, the amount of callus tissue removed is up to the user, so a fine layer can be maintained to cushion and protect underlying bone - a feature which is especially beneficial to men who participate in sports. Lightly fragranced with refreshing peppermint oil, the 1.75 oz. jar is a one to two month supply and can be found in the footcare section at Longs Drugs, www.drugstore.com and www.xenna.com.

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